Give it a number and people will track it
Posted on May 5th, 2008 in Marketing, Soccer |
Today, I was reading Seth Godin’s blog and read a story that made a perfect argument for a TICO Score for ranking soccer tournaments.
It was hidden as a marketing post on “green marketing” but there, plain as day, made the perfect argument for a service like TICO Score. A simple number that assigns the health of your soccer tournament that tells everyone at a glance if you are good, bad or average.
Our advice: Send your participants to www.ticoscore.com to evaluate your tournament. Also, read www.challengedividend.com.
